Value-driven channel strategy extending the lean approach von Reidenbach, R. Eric, Goeke, Reginald W.

Clienting für Banker Kundenservice als strategischer Erfolgsfaktor in Banken von Grubbs, M. Ray, Reidenbach, R. Eric

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The bank marketing handbook a step by step guide for today's market driven banker von Reidenbach, R. Eric

Ethics and profits a convergence of corporate America's economic and social responsibilities von Reidenbach, R. Eric, Robin, Donald P.

Listening to the voice of the market how to increase market share and satisfy current customers von Reidenbach, R. Eric

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Six sigma marketing from cutting costs to growing market share von Reidenbach, R. Eric

Competing for customers and winning with value breakthrough strategies for market dominance von Reidenbach, R. Eric, Goeke, Reginald W.

The wizardry of customer value an action guide to measuring & managing loyalty von Reidenbach, R. Eric, MacClung, Gordon W.

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Business ethics where profits meet value systems von Robin, Donald P., Reidenbach, R. Eric

Business ethics where profits meet value systems von Robin, Donald P., Reidenbach, R. Eric

Winning banks managing service quality for customer satisfaction von Grubbs, M. Ray, Reidenbach, R. Eric

Developing new banking products a manager's guide von Reidenbach, R. Eric, Grubbs, M. Ray

Strategic six sigma for champions keys to sustainable competitive advantage von Reidenbach, R. Eric, Goeke, Reginald W.

Customer service renaissance lessons from the banking wars von Grubbs, M. Ray, Reidenbach, R. Eric

Inhaltsverzeichnis

Bank marketing a guide to strategic planning von Reidenbach, R. Eric, Pitts, Robert E.