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In addition to media from the THWS, media from other Bavarian libraries are also displayed.
These are marked with the "Interlibrary loan" label and can be ordered by clicking on them.
These are marked with the "Interlibrary loan" label and can be ordered by clicking on them.
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1
Creativity in business by Ray, Michael L.
Published 2000Call Number: Loading…
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2
Advertising and communication management by Ray, Michael L.
Published 1982Call Number: Loading…
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3
Three Learning Theory Traditions and their application in marketing by Ray, Michael L.
Published 1974Call Number: Loading…
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4
Psychological theories and interpretations of learning by Ray, Michael L.
Published 1974Call Number: Loading…
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5
Identifying Opportunities for Repetition Minimization research programm by Batra, Rajeev, Ray, Michael L.
Published 1984Call Number: Loading…
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6
Attitude as communication response by Ray, Michael L.
Published 1974Call Number: Loading…
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7
Marketing communication and the hierarchy-of-effects by Ray, Michael L.
Published 1973Call Number: Loading…
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8
Advertising and communication management by Ray, Michael L.
Published 1982Call Number: Loading…
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9
Advertising effectiveness in a crowded television environment by Ray, Michael L., Webb, Peter H.
Published 1978Call Number: Loading…
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10
The advertising-pretest as part of a multimeasure, multimethod, multisituation validation and application research system by Ray, Michael L.
Published 1975Call Number: Loading…
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11
Communicating with consumers
Published 1976Other Authors: “…Ray, Michael L.…”
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