Building Models for Marketing Decisions von Leeflang, Peter S.H, Wittink, Dick R., Wedel, Michel, Naert, Philippe A.

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Leader's dynamic marketing behavior in oligopoly von Bensoussan, Alain 1940-, Bultez, Alain, Naert, Philippe A.

Alternative markup decision rules and their profit implications von Naert, Philippe A.

Towards a dynamic theory of the multiproduct firm a generalization of the Nerlove-Arrow optimality conditions von Bensoussan, Alain 1940-, Bultez, Alain V., Naert, Philippe A.

Alternative Markup Decision Rules and their profit implications von Naert, Philippe A.

Building Implementable Marketing Models von Naert, Philippe A., Leeflang, Peter S.H

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Wholesaling of pharmaceutical products in Belgium Some sentative recommendations for public policy von Naert, Philippe A., Swinnen, R.

Alternative markup decision rules and their profit implications von Naert, Philippe A.

Consistent sum-constrained models von Bultez, Alain V., Naert, Philippe A.

Estimating gravitational market share models von Bultez, Alain V., Naert, Philippe A.

Building implementable marketing models von Naert, Philippe A., Leeflang, Peter 1946-

Does lag structure really matter in optimizing advertising spending? von Bultez, Alain V., Naert, Philippe A.

Leader's dynamic Marketing Behavior in oligopoly von Bensoussan, Alain, Bultez, Alain, Naert, Philippe A.

Alternative bidding models application to a bidding problem in the construction industry von Clerckx, Michel, Naert, Philippe A.