Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Creative advertising Theory and practice von Moriarty, Sandra E. 1943-

The making of effective advertising von Patti, Charles H., Moriarty, Sandra E. 1943-

Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Advertising & IMC principles & practice von Moriarty, Sandra E. 1943-, Mitchell, Nancy 1950-, Wells, William 1926-

Advertising & IMC principles & practice von Moriarty, Sandra E. 1943-, Mitchell, Nancy 1950-, Wells, William 1926-

Inhaltsverzeichnis

Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Creative advertising theory and practice von Moriarty, Sandra E. 1943-

Advertising & IMC principles & practice von Moriarty, Sandra E. 1943-, Mitchell, Nancy 1950-, Wood, Charles, Wells, William 1926-

Advertising principles & practice von Moriarty, Sandra E. 1943-, Mitchell, Nancy, Wells, William 1926-

Inhaltsverzeichnis

Advertising principles & practice von Wells, William 1926-, Moriarty, Sandra E. 1943-, Burnett, John 1944-

Advertising principles & practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Inhaltsverzeichnis

Introduction to marketing communication an integrated approach von Burnett, John 1944-, Moriarty, Sandra E. 1943-

Driving brand value using integrated marketing to manage profitable stakeholder relationships von Duncan, Tom, Moriarty, Sandra E. 1943-

Inhaltsverzeichnis

Marketing von Keegan, Warren J. 1936-2014, Moriarty, Sandra E. 1943-, Duncan, Tom

How to create and deliver winning advertising presentations von Moriarty, Sandra E. 1943-, Duncan, Tom