Social media intelligence:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Cambridge Univ. Press
2014
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | X, 194 S. graph. Darst. 23 cm |
| ISBN: | 9781107031203 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV041984127 | ||
| 003 | DE-604 | ||
| 005 | 20140806 | ||
| 007 | t | ||
| 008 | 140721s2014 xxkd||| |||| 00||| eng d | ||
| 010 | |a 013030426 | ||
| 020 | |a 9781107031203 |9 978-1-107-03120-3 | ||
| 035 | |a (OCoLC)889635365 | ||
| 035 | |a (DE-599)BVBBV041984127 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c GB | ||
| 049 | |a DE-739 |a DE-11 | ||
| 050 | 0 | |a HF5415.2 | |
| 082 | 0 | |a 302.23/1 |2 23 | |
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Moe, Wendy W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Social media intelligence |c Wendy W. Moe ; David A. Schweidel |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a New York, NY |b Cambridge Univ. Press |c 2014 | |
| 300 | |a X, 194 S. |b graph. Darst. |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Gesellschaft | |
| 650 | 4 | |a Consumers |x Research | |
| 650 | 4 | |a Social media | |
| 650 | 4 | |a Marketing |x Social aspects | |
| 650 | 4 | |a Internet marketing |x Social aspects | |
| 700 | 1 | |a Schweidel, David A. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027426510 | ||
Datensatz im Suchindex
| _version_ | 1804152386275508224 |
|---|---|
| any_adam_object | |
| author | Moe, Wendy W. Schweidel, David A. |
| author_facet | Moe, Wendy W. Schweidel, David A. |
| author_role | aut aut |
| author_sort | Moe, Wendy W. |
| author_variant | w w m ww wwm d a s da das |
| building | Verbundindex |
| bvnumber | BV041984127 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)889635365 (DE-599)BVBBV041984127 |
| dewey-full | 302.23/1 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23/1 |
| dewey-search | 302.23/1 |
| dewey-sort | 3302.23 11 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV041984127 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:09:53Z |
| institution | BVB |
| isbn | 9781107031203 |
| language | English |
| lccn | 013030426 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027426510 |
| oclc_num | 889635365 |
| open_access_boolean | |
| owner | DE-739 DE-11 |
| owner_facet | DE-739 DE-11 |
| physical | X, 194 S. graph. Darst. 23 cm |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Cambridge Univ. Press |
| record_format | marc |
| spelling | Moe, Wendy W. Verfasser aut Social media intelligence Wendy W. Moe ; David A. Schweidel 1. publ. New York, NY Cambridge Univ. Press 2014 X, 194 S. graph. Darst. 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Gesellschaft Consumers Research Social media Marketing Social aspects Internet marketing Social aspects Schweidel, David A. Verfasser aut |
| spellingShingle | Moe, Wendy W. Schweidel, David A. Social media intelligence Gesellschaft Consumers Research Social media Marketing Social aspects Internet marketing Social aspects |
| title | Social media intelligence |
| title_auth | Social media intelligence |
| title_exact_search | Social media intelligence |
| title_full | Social media intelligence Wendy W. Moe ; David A. Schweidel |
| title_fullStr | Social media intelligence Wendy W. Moe ; David A. Schweidel |
| title_full_unstemmed | Social media intelligence Wendy W. Moe ; David A. Schweidel |
| title_short | Social media intelligence |
| title_sort | social media intelligence |
| topic | Gesellschaft Consumers Research Social media Marketing Social aspects Internet marketing Social aspects |
| topic_facet | Gesellschaft Consumers Research Social media Marketing Social aspects Internet marketing Social aspects |
| work_keys_str_mv | AT moewendyw socialmediaintelligence AT schweideldavida socialmediaintelligence |