Selling the American people: advertising, optimization, and the origins of adtech
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cambridge, Massachusetts ; London, England
The MIT Press
[2023]
|
| Schriftenreihe: | Distribution matters
|
| Online-Zugang: | kostenfrei kostenfrei |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 9780262374248 9780262374231 |
| DOI: | 10.7551/mitpress/13562.001.0001 |
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| spelling | McGuigan, Lee 1986- Verfasser (DE-588)1125468823 aut Selling the American people advertising, optimization, and the origins of adtech Lee McGuigan Cambridge, Massachusetts ; London, England The MIT Press [2023] © 2023 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Distribution matters Erscheint auch als Druck-Ausgabe, Paperback 978-0-262-54544-0 https://doi.org/10.7551/mitpress/13562.001.0001 Verlag kostenfrei Volltext https://directory.doabooks.org/handle/20.500.12854/111589 Verlag kostenfrei Volltext |
| spellingShingle | McGuigan, Lee 1986- Selling the American people advertising, optimization, and the origins of adtech |
| title | Selling the American people advertising, optimization, and the origins of adtech |
| title_auth | Selling the American people advertising, optimization, and the origins of adtech |
| title_exact_search | Selling the American people advertising, optimization, and the origins of adtech |
| title_exact_search_txtP | Selling the American people advertising, optimization, and the origins of adtech |
| title_full | Selling the American people advertising, optimization, and the origins of adtech Lee McGuigan |
| title_fullStr | Selling the American people advertising, optimization, and the origins of adtech Lee McGuigan |
| title_full_unstemmed | Selling the American people advertising, optimization, and the origins of adtech Lee McGuigan |
| title_short | Selling the American people |
| title_sort | selling the american people advertising optimization and the origins of adtech |
| title_sub | advertising, optimization, and the origins of adtech |
| url | https://doi.org/10.7551/mitpress/13562.001.0001 https://directory.doabooks.org/handle/20.500.12854/111589 |
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