Edge strategy: a new mindset for profitable growth
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston, Massachusetts
Harvard Business Review Press
[2016]
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | ix, 208 Seiten Illustrationen |
| ISBN: | 9781633690172 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV044752858 | ||
| 003 | DE-604 | ||
| 005 | 20180306 | ||
| 007 | t | ||
| 008 | 180208s2016 xxua||| |||| 00||| eng d | ||
| 010 | |a 015033353 | ||
| 020 | |a 9781633690172 |9 978-1-63369-017-2 | ||
| 035 | |a (OCoLC)936436864 | ||
| 035 | |a (DE-599)BVBBV044752858 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-473 | ||
| 050 | 0 | |a HD30.28 | |
| 082 | 0 | |a 658.4/012 |2 23 | |
| 084 | |a QP 320 |0 (DE-625)141853: |2 rvk | ||
| 100 | 1 | |a Lewis, Alan |d 1975- |e Verfasser |0 (DE-588)1092198881 |4 aut | |
| 245 | 1 | 0 | |a Edge strategy |b a new mindset for profitable growth |c Alan Lewis, Dan McKone |
| 264 | 1 | |a Boston, Massachusetts |b Harvard Business Review Press |c [2016] | |
| 300 | |a ix, 208 Seiten |b Illustrationen | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Management | |
| 700 | 1 | |a McKone, Dan |e Verfasser |0 (DE-588)1092199020 |4 aut | |
| 856 | 4 | 2 | |m Digitalisierung UB Bamberg - ADAM Catalogue Enrichment |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030148469&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030148469 | ||
Datensatz im Suchindex
| _version_ | 1804178267016527872 |
|---|---|
| adam_text | CONTENTS
Preface: An Alternative Path to Growth
PART ONE
The Edge Framework and Mindset
Chapter 1 THE EDGE EFFECT: 3
Why Edges Are Powerful
Chapter 2 EDGE OF THE PRODUCT: 21
Rescoping the Boundaries of Your Offer
Chapter 3 EDGE OF THE JOURNEY: 33
Completing the Customer’s Mission
Chapter 4 EDGE OF THE ENTERPRISE: 49
Viewing Your Assets from the Outside
PART TWO
Where to Unlock Value
Chapter 5 EFFECTIVE UPSELLING: 65
Redefining “Even Better” Solutions
Chapter 6 DEALING WITH MARGIN PRESSURE: 87
Staying Profitable Despite Headwinds
vi Contents
Chapter 7 BEATING THE COMMODITIZATION CYCLE: 105
Sharpening Differentiation with Less Risk
Chapter 8 THE EDGE OF BIG DATA: 121
Enabling New Ways to Create Value
Chapter 9 A NEW MINDSET FOR M A: 137
Getting Real Value from Synergies
Chapter 10 FINDING YOUR EDGE: 161
A Ten-Step Guide
Notes
Index
Acknowledgments
About the Authors
183
199
209
211
|
| any_adam_object | 1 |
| author | Lewis, Alan 1975- McKone, Dan |
| author_GND | (DE-588)1092198881 (DE-588)1092199020 |
| author_facet | Lewis, Alan 1975- McKone, Dan |
| author_role | aut aut |
| author_sort | Lewis, Alan 1975- |
| author_variant | a l al d m dm |
| building | Verbundindex |
| bvnumber | BV044752858 |
| callnumber-first | H - Social Science |
| callnumber-label | HD30 |
| callnumber-raw | HD30.28 |
| callnumber-search | HD30.28 |
| callnumber-sort | HD 230.28 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 320 |
| ctrlnum | (OCoLC)936436864 (DE-599)BVBBV044752858 |
| dewey-full | 658.4/012 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/012 |
| dewey-search | 658.4/012 |
| dewey-sort | 3658.4 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01436nam a2200385 c 4500</leader><controlfield tag="001">BV044752858</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20180306 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">180208s2016 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">015033353</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781633690172</subfield><subfield code="9">978-1-63369-017-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)936436864</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV044752858</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD30.28</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.4/012</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 320</subfield><subfield code="0">(DE-625)141853:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lewis, Alan</subfield><subfield code="d">1975-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1092198881</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Edge strategy</subfield><subfield code="b">a new mindset for profitable growth</subfield><subfield code="c">Alan Lewis, Dan McKone</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Boston, Massachusetts</subfield><subfield code="b">Harvard Business Review Press</subfield><subfield code="c">[2016]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">ix, 208 Seiten</subfield><subfield code="b">Illustrationen</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Strategic planning</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Management</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">McKone, Dan</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1092199020</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">Digitalisierung UB Bamberg - ADAM Catalogue Enrichment</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030148469&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030148469</subfield></datafield></record></collection> |
| id | DE-604.BV044752858 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:01:15Z |
| institution | BVB |
| isbn | 9781633690172 |
| language | English |
| lccn | 015033353 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030148469 |
| oclc_num | 936436864 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG |
| owner_facet | DE-473 DE-BY-UBG |
| physical | ix, 208 Seiten Illustrationen |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Harvard Business Review Press |
| record_format | marc |
| spelling | Lewis, Alan 1975- Verfasser (DE-588)1092198881 aut Edge strategy a new mindset for profitable growth Alan Lewis, Dan McKone Boston, Massachusetts Harvard Business Review Press [2016] ix, 208 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Strategic planning Marketing Management McKone, Dan Verfasser (DE-588)1092199020 aut Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030148469&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Lewis, Alan 1975- McKone, Dan Edge strategy a new mindset for profitable growth Strategic planning Marketing Management |
| title | Edge strategy a new mindset for profitable growth |
| title_auth | Edge strategy a new mindset for profitable growth |
| title_exact_search | Edge strategy a new mindset for profitable growth |
| title_full | Edge strategy a new mindset for profitable growth Alan Lewis, Dan McKone |
| title_fullStr | Edge strategy a new mindset for profitable growth Alan Lewis, Dan McKone |
| title_full_unstemmed | Edge strategy a new mindset for profitable growth Alan Lewis, Dan McKone |
| title_short | Edge strategy |
| title_sort | edge strategy a new mindset for profitable growth |
| title_sub | a new mindset for profitable growth |
| topic | Strategic planning Marketing Management |
| topic_facet | Strategic planning Marketing Management |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030148469&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT lewisalan edgestrategyanewmindsetforprofitablegrowth AT mckonedan edgestrategyanewmindsetforprofitablegrowth |