Principles of marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
HarperCollins
1995
|
| Ausgabe: | 4 ed. |
| Schlagworte: | |
| Beschreibung: | XLVII, 808 S. zahlr. Ill., graph. Darst. 1 Diskette 3,5" und 1 Beil. (34 S.) |
| ISBN: | 0673465551 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV010806879 | ||
| 003 | DE-604 | ||
| 005 | 19970417 | ||
| 007 | t | ||
| 008 | 960620s1995 ad|| |||| 00||| eng d | ||
| 020 | |a 0673465551 |9 0-673-46555-1 | ||
| 035 | |a (OCoLC)633800270 | ||
| 035 | |a (DE-599)BVBBV010806879 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-N2 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Kinnear, Thomas C. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Principles of marketing |c Thomas C. Kinnear ; Kenneth L. Bernhardt ; Kathleen A. Krentler |
| 250 | |a 4 ed. | ||
| 264 | 1 | |a New York, NY |b HarperCollins |c 1995 | |
| 300 | |a XLVII, 808 S. |b zahlr. Ill., graph. Darst. |e 1 Diskette 3,5" und 1 Beil. (34 S.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Bernhardt, Kenneth L. |e Verfasser |4 aut | |
| 700 | 1 | |a Krentler, Kathleen A. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-007219395 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804125290604003328 |
|---|---|
| any_adam_object | |
| author | Kinnear, Thomas C. Bernhardt, Kenneth L. Krentler, Kathleen A. |
| author_facet | Kinnear, Thomas C. Bernhardt, Kenneth L. Krentler, Kathleen A. |
| author_role | aut aut aut |
| author_sort | Kinnear, Thomas C. |
| author_variant | t c k tc tck k l b kl klb k a k ka kak |
| building | Verbundindex |
| bvnumber | BV010806879 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)633800270 (DE-599)BVBBV010806879 |
| discipline | Wirtschaftswissenschaften |
| edition | 4 ed. |
| format | Book |
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| genre | 1\p (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV010806879 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:59:13Z |
| institution | BVB |
| isbn | 0673465551 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007219395 |
| oclc_num | 633800270 |
| open_access_boolean | |
| owner | DE-N2 |
| owner_facet | DE-N2 |
| physical | XLVII, 808 S. zahlr. Ill., graph. Darst. 1 Diskette 3,5" und 1 Beil. (34 S.) |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | HarperCollins |
| record_format | marc |
| spelling | Kinnear, Thomas C. Verfasser aut Principles of marketing Thomas C. Kinnear ; Kenneth L. Bernhardt ; Kathleen A. Krentler 4 ed. New York, NY HarperCollins 1995 XLVII, 808 S. zahlr. Ill., graph. Darst. 1 Diskette 3,5" und 1 Beil. (34 S.) txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 Bernhardt, Kenneth L. Verfasser aut Krentler, Kathleen A. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kinnear, Thomas C. Bernhardt, Kenneth L. Krentler, Kathleen A. Principles of marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4151278-9 |
| title | Principles of marketing |
| title_auth | Principles of marketing |
| title_exact_search | Principles of marketing |
| title_full | Principles of marketing Thomas C. Kinnear ; Kenneth L. Bernhardt ; Kathleen A. Krentler |
| title_fullStr | Principles of marketing Thomas C. Kinnear ; Kenneth L. Bernhardt ; Kathleen A. Krentler |
| title_full_unstemmed | Principles of marketing Thomas C. Kinnear ; Kenneth L. Bernhardt ; Kathleen A. Krentler |
| title_short | Principles of marketing |
| title_sort | principles of marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Einführung |
| work_keys_str_mv | AT kinnearthomasc principlesofmarketing AT bernhardtkennethl principlesofmarketing AT krentlerkathleena principlesofmarketing |