Direct marketing success: what works and why
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York u.a.
Wiley
1985
|
| Series: | Wiley series on business strategy
|
| Subjects: | |
| Physical Description: | XV, 225 S. |
| ISBN: | 0471822140 |
Staff View
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Record in the Search Index
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| author | Gosden, Freeman F. |
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| callnumber-label | HF5415 |
| callnumber-raw | HF5415.126 |
| callnumber-search | HF5415.126 |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV003480772 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:00:35Z |
| institution | BVB |
| isbn | 0471822140 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002205220 |
| oclc_num | 12342506 |
| open_access_boolean | |
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| physical | XV, 225 S. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Wiley |
| record_format | marc |
| series2 | Wiley series on business strategy |
| spelling | Gosden, Freeman F. Verfasser aut Direct marketing success what works and why Freeman F. Gosden New York u.a. Wiley 1985 XV, 225 S. txt rdacontent n rdamedia nc rdacarrier Wiley series on business strategy Marketing direct Direct marketing Direktmarketing (DE-588)4012421-6 gnd rswk-swf Direktmarketing (DE-588)4012421-6 s DE-604 |
| spellingShingle | Gosden, Freeman F. Direct marketing success what works and why Marketing direct Direct marketing Direktmarketing (DE-588)4012421-6 gnd |
| subject_GND | (DE-588)4012421-6 |
| title | Direct marketing success what works and why |
| title_auth | Direct marketing success what works and why |
| title_exact_search | Direct marketing success what works and why |
| title_full | Direct marketing success what works and why Freeman F. Gosden |
| title_fullStr | Direct marketing success what works and why Freeman F. Gosden |
| title_full_unstemmed | Direct marketing success what works and why Freeman F. Gosden |
| title_short | Direct marketing success |
| title_sort | direct marketing success what works and why |
| title_sub | what works and why |
| topic | Marketing direct Direct marketing Direktmarketing (DE-588)4012421-6 gnd |
| topic_facet | Marketing direct Direct marketing Direktmarketing |
| work_keys_str_mv | AT gosdenfreemanf directmarketingsuccesswhatworksandwhy |