The environmental marketing imperative: strategies for transforming environmental commitment into a competitive advantage
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago, Ill. u.a.
Probus Publ. Co.
1994
|
| Schlagworte: | |
| Beschreibung: | VII, 264 S. Ill. |
| ISBN: | 1557385386 |
Internformat
MARC
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| 245 | 1 | 0 | |a The environmental marketing imperative |b strategies for transforming environmental commitment into a competitive advantage |c Bob Frause ; Julie Colehour |
| 264 | 1 | |a Chicago, Ill. u.a. |b Probus Publ. Co. |c 1994 | |
| 300 | |a VII, 264 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 7 | |a Marketing |2 larpcal | |
| 650 | 4 | |a Umwelt | |
| 650 | 4 | |a Green marketing | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Frause, Bob Colehour, Julie |
| author_facet | Frause, Bob Colehour, Julie |
| author_role | aut aut |
| author_sort | Frause, Bob |
| author_variant | b f bf j c jc |
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| callnumber-first | H - Social Science |
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| callnumber-subject | HF - Commerce |
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| dewey-full | 363.7 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 363 - Other social problems and services |
| dewey-raw | 363.7 |
| dewey-search | 363.7 |
| dewey-sort | 3363.7 |
| dewey-tens | 360 - Social problems and services; associations |
| discipline | Soziologie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV009523091 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:36:28Z |
| institution | BVB |
| isbn | 1557385386 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006288141 |
| oclc_num | 29574823 |
| open_access_boolean | |
| owner | DE-739 DE-19 DE-BY-UBM DE-188 |
| owner_facet | DE-739 DE-19 DE-BY-UBM DE-188 |
| physical | VII, 264 S. Ill. |
| publishDate | 1994 |
| publishDateSearch | 1994 |
| publishDateSort | 1994 |
| publisher | Probus Publ. Co. |
| record_format | marc |
| spelling | Frause, Bob Verfasser aut The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage Bob Frause ; Julie Colehour Chicago, Ill. u.a. Probus Publ. Co. 1994 VII, 264 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing larpcal Umwelt Green marketing Product management Environmental aspects Marketing (DE-588)4037589-4 gnd rswk-swf Umweltbezogenes Management (DE-588)4201709-9 gnd rswk-swf Umweltbezogenes Management (DE-588)4201709-9 s Marketing (DE-588)4037589-4 s DE-604 Colehour, Julie Verfasser aut |
| spellingShingle | Frause, Bob Colehour, Julie The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage Marketing larpcal Umwelt Green marketing Product management Environmental aspects Marketing (DE-588)4037589-4 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4201709-9 |
| title | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage |
| title_auth | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage |
| title_exact_search | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage |
| title_full | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage Bob Frause ; Julie Colehour |
| title_fullStr | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage Bob Frause ; Julie Colehour |
| title_full_unstemmed | The environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage Bob Frause ; Julie Colehour |
| title_short | The environmental marketing imperative |
| title_sort | the environmental marketing imperative strategies for transforming environmental commitment into a competitive advantage |
| title_sub | strategies for transforming environmental commitment into a competitive advantage |
| topic | Marketing larpcal Umwelt Green marketing Product management Environmental aspects Marketing (DE-588)4037589-4 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd |
| topic_facet | Marketing Umwelt Green marketing Product management Environmental aspects Umweltbezogenes Management |
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