Contemporary wine marketing and supply chain management: a global perspective
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York, US
Palgrave Macmillan
[2016]
|
Schlagworte: | |
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Beschreibung: | 1 Online-Ressource (xix, 245 p) |
ISBN: | 9781137492432 |
DOI: | 10.1057/9781137492432 |
Internformat
MARC
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Datensatz im Suchindex
DE-BY-FWS_katkey | 617321 |
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adam_text | CONTEMPORARY WINE MARKETING AND SUPPLY CHAIN MANAGEMENT
/ FLINT, DANIEL J.
: 2016
ABSTRACT / INHALTSTEXT
DRAWING ON OVER 200 INTERVIEWS AND VISITS WITH WINERY OWNERS, EXECUTIVES
AND MANAGERS FROM OVER 100 COMPANIES IN FIVE COUNTRIES, INDUSTRY EXPERTS
ACROSS MARKETING AND SUPPLY CHAIN MANAGEMENT EXAMINE SUCCESSFUL
MARKETING FRAMEWORKS AS THEY APPLY TO GROWERS, WINERIES, DISTRIBUTORS
AND RETAILERS
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
any_adam_object | 1 |
author | Flint, Daniel J. 21. Jahrhundert Signori, Paola Golicic, Susan L. |
author_GND | (DE-588)1076148522 |
author_facet | Flint, Daniel J. 21. Jahrhundert Signori, Paola Golicic, Susan L. |
author_role | aut aut aut |
author_sort | Flint, Daniel J. 21. Jahrhundert |
author_variant | d j f dj djf p s ps s l g sl slg |
building | Verbundindex |
bvnumber | BV043546774 |
collection | ZDB-2-BUM ZDB-2-ENG |
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dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658 |
dewey-search | 658 |
dewey-sort | 3658 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.1057/9781137492432 |
format | Electronic eBook |
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physical | 1 Online-Ressource (xix, 245 p) |
psigel | ZDB-2-BUM ZDB-2-ENG ZDB-2-BUM_2016 |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Palgrave Macmillan |
record_format | marc |
spellingShingle | Flint, Daniel J. 21. Jahrhundert Signori, Paola Golicic, Susan L. Contemporary wine marketing and supply chain management a global perspective Business Marketing Management Leadership Business logistics Sales management International business enterprises Business and Management International Business Sales/Distribution Business Strategy/Leadership Supply Chain Management Führung Multinationales Unternehmen Wirtschaft |
title | Contemporary wine marketing and supply chain management a global perspective |
title_auth | Contemporary wine marketing and supply chain management a global perspective |
title_exact_search | Contemporary wine marketing and supply chain management a global perspective |
title_full | Contemporary wine marketing and supply chain management a global perspective Daniel J. Flint, Paola Signori, and Susan L. Golicic |
title_fullStr | Contemporary wine marketing and supply chain management a global perspective Daniel J. Flint, Paola Signori, and Susan L. Golicic |
title_full_unstemmed | Contemporary wine marketing and supply chain management a global perspective Daniel J. Flint, Paola Signori, and Susan L. Golicic |
title_short | Contemporary wine marketing and supply chain management |
title_sort | contemporary wine marketing and supply chain management a global perspective |
title_sub | a global perspective |
topic | Business Marketing Management Leadership Business logistics Sales management International business enterprises Business and Management International Business Sales/Distribution Business Strategy/Leadership Supply Chain Management Führung Multinationales Unternehmen Wirtschaft |
topic_facet | Business Marketing Management Leadership Business logistics Sales management International business enterprises Business and Management International Business Sales/Distribution Business Strategy/Leadership Supply Chain Management Führung Multinationales Unternehmen Wirtschaft |
url | https://doi.org/10.1057/9781137492432 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028962137&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT flintdanielj contemporarywinemarketingandsupplychainmanagementaglobalperspective AT signoripaola contemporarywinemarketingandsupplychainmanagementaglobalperspective AT golicicsusanl contemporarywinemarketingandsupplychainmanagementaglobalperspective |