Internet advertising and the generalized second price auction: selling billions of dollars worth of keywords
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge, Mass.
National Bureau of Economic Research
2005
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| Schriftenreihe: | National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series
11765 |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | 21 S. graph. Darst. |
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| id | DE-604.BV023591770 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:41:29Z |
| indexdate | 2024-07-09T21:25:11Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016907100 |
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| physical | 21 S. graph. Darst. |
| publishDate | 2005 |
| publishDateSearch | 2005 |
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| publisher | National Bureau of Economic Research |
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| series | National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series |
| series2 | National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series |
| spelling | Edelman, Benjamin Verfasser (DE-588)131422677 aut Internet advertising and the generalized second price auction selling billions of dollars worth of keywords Benjamin Edelman ; Michael Ostrovsky ; Michael Schwarz Cambridge, Mass. National Bureau of Economic Research 2005 21 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series 11765 Ökonometrisches Modell Internet advertising Prices Econometric models Ostrovsky, Michael Verfasser (DE-588)129367060 aut Schwarz, Michael 1970- Verfasser (DE-588)124951945 aut Erscheint auch als Online-Ausgabe National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series 11765 (DE-604)BV002801238 11765 http://papers.nber.org/papers/w11765.pdf kostenfrei Volltext |
| spellingShingle | Edelman, Benjamin Ostrovsky, Michael Schwarz, Michael 1970- Internet advertising and the generalized second price auction selling billions of dollars worth of keywords National Bureau of Economic Research <Cambridge, Mass.>: NBER working paper series Ökonometrisches Modell Internet advertising Prices Econometric models |
| title | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords |
| title_auth | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords |
| title_exact_search | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords |
| title_exact_search_txtP | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords |
| title_full | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords Benjamin Edelman ; Michael Ostrovsky ; Michael Schwarz |
| title_fullStr | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords Benjamin Edelman ; Michael Ostrovsky ; Michael Schwarz |
| title_full_unstemmed | Internet advertising and the generalized second price auction selling billions of dollars worth of keywords Benjamin Edelman ; Michael Ostrovsky ; Michael Schwarz |
| title_short | Internet advertising and the generalized second price auction |
| title_sort | internet advertising and the generalized second price auction selling billions of dollars worth of keywords |
| title_sub | selling billions of dollars worth of keywords |
| topic | Ökonometrisches Modell Internet advertising Prices Econometric models |
| topic_facet | Ökonometrisches Modell Internet advertising Prices Econometric models |
| url | http://papers.nber.org/papers/w11765.pdf |
| volume_link | (DE-604)BV002801238 |
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