Trust and fairtrade consumption: a theoretical and empirical study on the interdependencies between trust and fairtrade consumption
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | English |
| Veröffentlicht: |
Hamburg
Verlag Dr. Kovač
2017
|
| Schriftenreihe: | Schriftenreihe Studien zum Konsumentenverhalten
Band 77 |
| Schlagworte: | |
| Online-Zugang: | Ausführliche Beschreibung Inhaltsverzeichnis |
| Beschreibung: | XX, 235 Seiten Diagramme |
| ISBN: | 9783830095996 3830095996 |
Internformat
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Datensatz im Suchindex
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| adam_text | Contents
Abstract.................................................................VII
Figures...................................................................XV
Tables..................................................................XVII
Acronyms.................................................................XIX
1 Introduction...........................................................1
2 Background - Ethical consumption.......................................5
2.1 Social issues, businesses and consumer options..................6
2.2 Ethical consumption as a form of consumer action..................9
3 Fairtrade consumption.................................................15
3.1 A definition of fairness.........................................16
3.2 The Fairtrade concept............................................17
3.2.1 Historical development of Fairtrade......................IS
3.2.2 Approaches to Fairtrade consumption in the literature....23
3.3 Fair Labor standards.............................................24
3.4 Fairtrade products and the moral added value..................33
3.5 Fairtrade consumers..............................................35
3.5.1 Socio-demographics.......................................36
3.5.2 Psychographics...........................................44
3.5.3 The attitude-behavior gap................................52
4 Socially responsible certification and labeling.......................55
4.1 Cue utilization theory...........................................56
4.2 The use of social labeling.......................................60
4.3 Fairtrade labeling buying model..................................62
5 The concept of trust in consumption behavior..........................67
5.1 Definitions and theoretical foundations of trust.................67
5.2 Trust in Marketing and consumer behavior.......................70
5.2.1 Risk and consumption....................................76
5.2.2 Brand trust.............................................78
5.2.3 Fairtrade trust.........................................82
6 Model development and measures......................................89
6.1 Model development..............................................89
6.2 Measures.......................................................91
6.2.1 Consciousness for fair consumption......................92
6.2.2 Fairtrade trust.........................................96
6.2.3 Fairtrade consumption..................................102
7 Research methodology...............................................105
7.1 Methodology...................................................105
7.2 Methods..................................................... 110
7.2.1 Conjoint analysis......................................Ill
7.2.2 Exploratory factor analysis............................116
7.2.3 Confirmatory factor analysis..........................117
7.2.4 Structural equation model..............................117
8 Study..............................................................125
8.1 Design and data...............................................125
8.2 Results.......................................................131
8.2.1 Descriptive results....................................131
8.2.2 Results from the conjoint analysis.....................135
8.2.3 Results from the SEM analysis..........................138
8.2.3.1 Fairtrade trust...............................140
8.2.3.2 CFC...........................................150
8.2.3.3 The structural equation model.................155
9 Discussion.........................................................163
10 Conclusion.........................................................175
10.1 Contribution and suggestions for further research..............175
10.2 Managerial implications........................................178
10.3 Limitations....................................................179
References..............................................................183
Appendix................................................................231
Scales..............................................................233
Brand Trust scale (Delgado-Ballester, 2003)...................233
CFC scale (Baldetjahn et al, 2013).....................234
Fair consumption..............................................234
Formulary...........................................................235
|
| any_adam_object | 1 |
| author | Dirkwinkel, Lea |
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| dewey-ones | 650 - Management and auxiliary services |
| dewey-raw | 650 |
| dewey-search | 650 |
| dewey-sort | 3650 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Thesis Book |
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| spelling | Dirkwinkel, Lea Verfasser (DE-588)1136635556 aut Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption Lea Dirkwinkel Hamburg Verlag Dr. Kovač 2017 XX, 235 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Schriftenreihe Studien zum Konsumentenverhalten Band 77 Dissertation Universität Potsdam 2017 Fairer Handel (DE-588)4360045-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Fairer Handel (DE-588)4360045-1 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 Schriftenreihe Studien zum Konsumentenverhalten Band 77 (DE-604)BV019383820 77 X:MVB text/html http://www.verlagdrkovac.de/978-3-8300-9599-6.htm Ausführliche Beschreibung Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029803821&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Dirkwinkel, Lea Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption Schriftenreihe Studien zum Konsumentenverhalten Fairer Handel (DE-588)4360045-1 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4360045-1 (DE-588)4062644-1 (DE-588)4113937-9 |
| title | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption |
| title_auth | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption |
| title_exact_search | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption |
| title_full | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption Lea Dirkwinkel |
| title_fullStr | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption Lea Dirkwinkel |
| title_full_unstemmed | Trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption Lea Dirkwinkel |
| title_short | Trust and fairtrade consumption |
| title_sort | trust and fairtrade consumption a theoretical and empirical study on the interdependencies between trust and fairtrade consumption |
| title_sub | a theoretical and empirical study on the interdependencies between trust and fairtrade consumption |
| topic | Fairer Handel (DE-588)4360045-1 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Fairer Handel Verbraucherverhalten Hochschulschrift |
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