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  1. 1
    Online Impulse Buying and Cognitive Dissonance Examining the Effect of Mood on Consumer Behaviour

    Online Impulse Buying and Cognitive Dissonance Examining the Effect of Mood on Consumer Behaviour by Mattia, Giovanni, Di Leo, Alessio, Principato, Ludovica

    Published 2021
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  2. 2
    Online impulse buying and cognitive dissonance examining the effect of mood on consumer behaviour

    Online impulse buying and cognitive dissonance examining the effect of mood on consumer behaviour by Mattia, Giovanni, Di Leo, Alessio, Principato, Ludovica

    Published 2021
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