Modelling creativity in marketing:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Brussels
European Inst. for Advanced Studies in Management
1973
|
| Series: | Working paper / European Institute for Advanced Studies in Management
73,39 |
| Subjects: | |
| Physical Description: | 39 Bl. |
Staff View
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| language | English |
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| publishDate | 1973 |
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| series2 | Working paper / European Institute for Advanced Studies in Management |
| spelling | Bultez, Alain V. Verfasser aut Modelling creativity in marketing Alain Bultez and Christian Derbaix Brussels European Inst. for Advanced Studies in Management 1973 39 Bl. txt rdacontent n rdamedia nc rdacarrier Working paper / European Institute for Advanced Studies in Management 73,39 Marketing (DE-588)4037589-4 gnd rswk-swf Kreativität (DE-588)4032903-3 gnd rswk-swf Kreativität (DE-588)4032903-3 s DE-604 Marketing (DE-588)4037589-4 s Derbaix, Christian Verfasser aut European Institute for Advanced Studies in Management Working paper 73,39 (DE-604)BV001901794 |
| spellingShingle | Bultez, Alain V. Derbaix, Christian Modelling creativity in marketing Marketing (DE-588)4037589-4 gnd Kreativität (DE-588)4032903-3 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4032903-3 |
| title | Modelling creativity in marketing |
| title_auth | Modelling creativity in marketing |
| title_exact_search | Modelling creativity in marketing |
| title_exact_search_txtP | Modelling creativity in marketing |
| title_full | Modelling creativity in marketing Alain Bultez and Christian Derbaix |
| title_fullStr | Modelling creativity in marketing Alain Bultez and Christian Derbaix |
| title_full_unstemmed | Modelling creativity in marketing Alain Bultez and Christian Derbaix |
| title_short | Modelling creativity in marketing |
| title_sort | modelling creativity in marketing |
| topic | Marketing (DE-588)4037589-4 gnd Kreativität (DE-588)4032903-3 gnd |
| topic_facet | Marketing Kreativität |
| volume_link | (DE-604)BV001901794 |
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