Cases in marketing strategy:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Irwin
1964
|
| Ausgabe: | Rev. ed. |
| Schlagworte: | |
| Beschreibung: | XI, 324 S. Ill. |
Internformat
MARC
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| 100 | 1 | |a Clewett, Richard M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Cases in marketing strategy |c Richard M. Clewett ; Ralph Westfall ; Harper W. Boyd |
| 250 | |a Rev. ed. | ||
| 264 | 1 | |a Homewood, Ill. |b Irwin |c 1964 | |
| 300 | |a XI, 324 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Marketing - Cas, Études de | |
| 650 | 7 | |a Marketing - Gestion - Cas, Études de |2 ram | |
| 650 | 7 | |a Marketing industriel |2 ram | |
| 650 | 4 | |a Marketing |v Case studies | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 700 | 1 | |a Westfall, Ralph |e Verfasser |4 aut | |
| 700 | 1 | |a Boyd, Harper W. |e Verfasser |0 (DE-588)127617833 |4 aut | |
| 940 | 1 | |q TUB-nveb | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Clewett, Richard M. Westfall, Ralph Boyd, Harper W. |
| author_GND | (DE-588)127617833 |
| author_facet | Clewett, Richard M. Westfall, Ralph Boyd, Harper W. |
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| discipline | Wirtschaftswissenschaften |
| edition | Rev. ed. |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV006990622 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:53:23Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004424045 |
| oclc_num | 986355 |
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| physical | XI, 324 S. Ill. |
| psigel | TUB-nveb |
| publishDate | 1964 |
| publishDateSearch | 1964 |
| publishDateSort | 1964 |
| publisher | Irwin |
| record_format | marc |
| spelling | Clewett, Richard M. Verfasser aut Cases in marketing strategy Richard M. Clewett ; Ralph Westfall ; Harper W. Boyd Rev. ed. Homewood, Ill. Irwin 1964 XI, 324 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing - Cas, Études de Marketing - Gestion - Cas, Études de ram Marketing industriel ram Marketing Case studies (DE-588)4522595-3 Fallstudiensammlung gnd-content Westfall, Ralph Verfasser aut Boyd, Harper W. Verfasser (DE-588)127617833 aut |
| spellingShingle | Clewett, Richard M. Westfall, Ralph Boyd, Harper W. Cases in marketing strategy Marketing - Cas, Études de Marketing - Gestion - Cas, Études de ram Marketing industriel ram Marketing Case studies |
| subject_GND | (DE-588)4522595-3 |
| title | Cases in marketing strategy |
| title_auth | Cases in marketing strategy |
| title_exact_search | Cases in marketing strategy |
| title_full | Cases in marketing strategy Richard M. Clewett ; Ralph Westfall ; Harper W. Boyd |
| title_fullStr | Cases in marketing strategy Richard M. Clewett ; Ralph Westfall ; Harper W. Boyd |
| title_full_unstemmed | Cases in marketing strategy Richard M. Clewett ; Ralph Westfall ; Harper W. Boyd |
| title_short | Cases in marketing strategy |
| title_sort | cases in marketing strategy |
| topic | Marketing - Cas, Études de Marketing - Gestion - Cas, Études de ram Marketing industriel ram Marketing Case studies |
| topic_facet | Marketing - Cas, Études de Marketing - Gestion - Cas, Études de Marketing industriel Marketing Case studies Fallstudiensammlung |
| work_keys_str_mv | AT clewettrichardm casesinmarketingstrategy AT westfallralph casesinmarketingstrategy AT boydharperw casesinmarketingstrategy |