Operating in emerging markets: a guide to management and strategy in the new international economy
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Buch |
Sprache: | Undetermined |
Veröffentlicht: |
Upper Saddle River, NJ
Addison Wesley
2014
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XI,340 S. graph. Darst., Kt. |
ISBN: | 9780132983389 |
Internformat
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Datensatz im Suchindex
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adam_text | Titel: Operating in emerging markets
Autor: Ciravegna, Luciano
Jahr: 2014
Contents
Map: Emerging Markets, BRICS, Nil, and Civets...xii
Introduction Emerging Markets and the New International
Economy..............................................1
Globalization, the Financial Crisis, and the Rise of
Emerging Markets.....................................6
Structure of the Book..................................9
References..........................................11
Part I Opening the Black Box of Emerging Markets 13
Chapter 1 What Are Emerging Markets?.......................15
Emerging, Developing, Catching Up..................15
Economic Performance, GDP, and Emerging Markets.. 17
Financial Markets and Macroeconomic Stability.......21
Political Instability and Economic Performance.......24
Wealth, Productivity, and Inequality..................25
Demography and Wealth.............................31
Consumption and First-Time Buyers..................34
Infrastructure.......................................36
Market Institutions..................................42
Sophistication of the Economy.......................45
References..........................................47
Chapter 2 Markets and Institutions.............................49
Introduction........................................49
Understanding the Functioning of Markets:
A Look to the Past...................................49
Barriers to Trade and the Integration of International
Markets.............................................57
Governments and Markets...........................62
Governments and the Economy.......................64
References..........................................66
Chapter 3 A Historical Perspective.............................69
Introduction........................................69
Global Economy 1:1850-1914........................70
Global Economy II: 1948-1980.......................86
Concluding Remarks................................98
References..........................................99
Part II Operating in Emerging Markets:
A Step-by-Step Guide 104
Chapter 4 The Determinants of Attractiveness and the
Four Dimensions....................................106
Introduction.......................................106
Classifying the Determinants of Attractiveness:
Necessary, Highly Desirable, Desirable, and Not
Necessary Features.................................127
Four Macro Dimensions That Shape Emerging
Markets............................................132
Operationalizing the Four Dimensions Analysis......144
References.........................................147
Chapter 5 Managing Risk......................................149
Introduction.......................................149
Denning Risk......................................150
Expected and Unexpected Risk......................154
Location Risk and Targeted Risk.....................160
Business Features: Identifying Where, What,
and How...........................................168
From Location to Targeted Risk.....................170
Assessing and Managing Risk.......................176
References.........................................181
Chapter 6 Targeting Emerging Market Clients I:
The Rich and the Middle Classes...................184
Introduction.......................................184
Targeting the Rich: Globalization and Luxury........185
Targeting the Upper-Middle Classes: Urban and
Aspiring to Become Super Rich......................191
Disconnected Markets, Growth Potential:
Mass Markets in Emerging Economies...............195
The New Middle Classes.............................203
References.........................................210
Chapter 7 Targeting Emerging Market Clients II:
Strategies for the Base of the Pyramid..............213
Introduction.......................................213
Making the Poor Visible............................213
vi Contents
The BoP and Exclusion from Markets................217
How Can Business Target the BoP Effectively?........223
Building BoP Business Models, Not Just Products.....234
References.........................................235
Part III The Emergence of Emerging Market Multinationals-
Implications for Managers and Scholars 239
Chapter 8 Multinationals Based in Emerging Markets:
Features and Strategies.............................242
Introduction.......................................242
What Are EMNEs?..................................244
State-Owned Enterprises, Conglomerates, and
Specialized Players.................................254
Internationalization................................260
References.........................................263
Chapter 9 The Internationalization of Emerging Market MNEs:
A Critical Examination of International
Business Theories (Written with Ying Liu*)........266
Introduction.......................................266
The Roots of the IB Research........................271
A Review of Mainstream IB Theories and Their
Applicability to the Internationalization of EMNEs ... 272
Conclusion.........................................284
References.........................................285
Chapter 10 Conclusion..........................................294
Appendix From Third World to Emerging Markets:
Definitions, Contexts, and Meanings...............305
Bibliography.......................................321
Index................................................325
Ying Liu (MBA, University of Connecticut) is a doctoral candidate in Management
and International Business at Business School, Florida International University. She
has an MBA degree in Operations and Information Management from University of
Connecticut. Her current research interests include global strategy and international
business of firms in emerging economies, inter-firm cooperation and competition,
and corporate governance.
Contents vii
|
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geographic_facet | Entwicklungsländer |
id | DE-604.BV041382529 |
illustrated | Illustrated |
indexdate | 2024-07-10T00:55:28Z |
institution | BVB |
isbn | 9780132983389 |
language | Undetermined |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026830482 |
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physical | XI,340 S. graph. Darst., Kt. |
publishDate | 2014 |
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publishDateSort | 2014 |
publisher | Addison Wesley |
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spelling | Ciravegna, Luciano 1978- Verfasser (DE-588)1024249689 aut Operating in emerging markets a guide to management and strategy in the new international economy Luciano Ciravegna ; Robert Fitzgerald ; Sumit K. Kundu Upper Saddle River, NJ Addison Wesley 2014 XI,340 S. graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Internationales Management (DE-588)4114040-0 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Emerging Market (DE-588)4398432-0 gnd rswk-swf Markterschließung (DE-588)4114519-7 gnd rswk-swf Entwicklungsländer (DE-588)4014954-7 gnd rswk-swf Emerging Market (DE-588)4398432-0 s Entwicklungsländer (DE-588)4014954-7 g Strategisches Management (DE-588)4124261-0 s Internationales Management (DE-588)4114040-0 s Markterschließung (DE-588)4114519-7 s DE-604 Fitzgerald, Robert 1959- Verfasser (DE-588)136867294 aut Kundu, Sumit K. Verfasser (DE-588)171353226 aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026830482&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Ciravegna, Luciano 1978- Fitzgerald, Robert 1959- Kundu, Sumit K. Operating in emerging markets a guide to management and strategy in the new international economy Internationales Management (DE-588)4114040-0 gnd Strategisches Management (DE-588)4124261-0 gnd Emerging Market (DE-588)4398432-0 gnd Markterschließung (DE-588)4114519-7 gnd |
subject_GND | (DE-588)4114040-0 (DE-588)4124261-0 (DE-588)4398432-0 (DE-588)4114519-7 (DE-588)4014954-7 |
title | Operating in emerging markets a guide to management and strategy in the new international economy |
title_auth | Operating in emerging markets a guide to management and strategy in the new international economy |
title_exact_search | Operating in emerging markets a guide to management and strategy in the new international economy |
title_full | Operating in emerging markets a guide to management and strategy in the new international economy Luciano Ciravegna ; Robert Fitzgerald ; Sumit K. Kundu |
title_fullStr | Operating in emerging markets a guide to management and strategy in the new international economy Luciano Ciravegna ; Robert Fitzgerald ; Sumit K. Kundu |
title_full_unstemmed | Operating in emerging markets a guide to management and strategy in the new international economy Luciano Ciravegna ; Robert Fitzgerald ; Sumit K. Kundu |
title_short | Operating in emerging markets |
title_sort | operating in emerging markets a guide to management and strategy in the new international economy |
title_sub | a guide to management and strategy in the new international economy |
topic | Internationales Management (DE-588)4114040-0 gnd Strategisches Management (DE-588)4124261-0 gnd Emerging Market (DE-588)4398432-0 gnd Markterschließung (DE-588)4114519-7 gnd |
topic_facet | Internationales Management Strategisches Management Emerging Market Markterschließung Entwicklungsländer |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026830482&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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