Polling and public opinion :: a Canadian perspective /
"In Polling and Public Opinion Peter M. Butler examines the impact that polls have on the thoughts and behaviour of the public. He considers the power of public opinion polls as an element of mass persuasion in media stories, advertising, and government policy. Using such controversial issues s...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Toronto, Ont. ; Buffalo, N.Y. :
University of Toronto Press,
©2007.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "In Polling and Public Opinion Peter M. Butler examines the impact that polls have on the thoughts and behaviour of the public. He considers the power of public opinion polls as an element of mass persuasion in media stories, advertising, and government policy. Using such controversial issues such as free trade, health care, same-sex marriage, and national security, Butler argues that popular opinion on such hot-button topics as these can be guided and changed according to how polls are interpreted for and presented to the public. As well as analysing the impact of polls on the public, Butler is concerned with demystifying the methods by which opinions are collected, showing that the techniques used to determine public opinion can be just as selective as those by which the results are disseminated. Focusing on many of the vital issues of our time, Polling and Public Opinion is an in-depth look at the rise of one of the most important but least understood methods by which politicians and governments gauge the popular will."--Jacket. |
| Beschreibung: | 1 online resource (xv, 189 pages) : illustrations |
| Bibliographie: | Includes bibliographical references (pages 173-185) and index. |
| ISBN: | 9781442685482 1442685484 9781442690523 1442690526 |
Internformat
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| 245 | 1 | 0 | |a Polling and public opinion : |b a Canadian perspective / |c Peter M. Butler ; foreword by Michael Adams. |
| 260 | |a Toronto, Ont. ; |a Buffalo, N.Y. : |b University of Toronto Press, |c ©2007. | ||
| 300 | |a 1 online resource (xv, 189 pages) : |b illustrations | ||
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| 504 | |a Includes bibliographical references (pages 173-185) and index. | ||
| 505 | 0 | 0 | |g Machine generated contents note: |g 1. |t Polling and understanding public opinion -- |g 2. |t Methods of collecting opinions -- |g 3. |t Public opinion and the mass media -- |g 4. |t Public opinion polls and social policy. |
| 520 | |a "In Polling and Public Opinion Peter M. Butler examines the impact that polls have on the thoughts and behaviour of the public. He considers the power of public opinion polls as an element of mass persuasion in media stories, advertising, and government policy. Using such controversial issues such as free trade, health care, same-sex marriage, and national security, Butler argues that popular opinion on such hot-button topics as these can be guided and changed according to how polls are interpreted for and presented to the public. As well as analysing the impact of polls on the public, Butler is concerned with demystifying the methods by which opinions are collected, showing that the techniques used to determine public opinion can be just as selective as those by which the results are disseminated. Focusing on many of the vital issues of our time, Polling and Public Opinion is an in-depth look at the rise of one of the most important but least understood methods by which politicians and governments gauge the popular will."--Jacket. | ||
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Datensatz im Suchindex
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| adam_text | |
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| author | Butler, Peter Marshall, 1943- |
| author_GND | http://id.loc.gov/authorities/names/no2007097765 |
| author_facet | Butler, Peter Marshall, 1943- |
| author_role | aut |
| author_sort | Butler, Peter Marshall, 1943- |
| author_variant | p m b pm pmb |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HN103 |
| callnumber-raw | HN103.5 .B88 2007eb |
| callnumber-search | HN103.5 .B88 2007eb |
| callnumber-sort | HN 3103.5 B88 42007EB |
| callnumber-subject | HN - Social History and Conditions |
| collection | ZDB-4-EBA |
| contents | Polling and understanding public opinion -- Methods of collecting opinions -- Public opinion and the mass media -- Public opinion polls and social policy. |
| ctrlnum | (OCoLC)500909056 |
| dewey-full | 303.3/80971 |
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| dewey-ones | 303 - Social processes |
| dewey-raw | 303.3/80971 |
| dewey-search | 303.3/80971 |
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| discipline | Soziologie |
| format | Electronic eBook |
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| id | ZDB-4-EBA-ocn500909056 |
| illustrated | Illustrated |
| indexdate | 2024-11-27T13:16:55Z |
| institution | BVB |
| isbn | 9781442685482 1442685484 9781442690523 1442690526 |
| language | English |
| oclc_num | 500909056 |
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| publisher | University of Toronto Press, |
| record_format | marc |
| spelling | Butler, Peter Marshall, 1943- author. https://id.oclc.org/worldcat/entity/E39PCjqKv6x3rwmVGHBW73vXMP http://id.loc.gov/authorities/names/no2007097765 Polling and public opinion : a Canadian perspective / Peter M. Butler ; foreword by Michael Adams. Toronto, Ont. ; Buffalo, N.Y. : University of Toronto Press, ©2007. 1 online resource (xv, 189 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references (pages 173-185) and index. Machine generated contents note: 1. Polling and understanding public opinion -- 2. Methods of collecting opinions -- 3. Public opinion and the mass media -- 4. Public opinion polls and social policy. "In Polling and Public Opinion Peter M. Butler examines the impact that polls have on the thoughts and behaviour of the public. He considers the power of public opinion polls as an element of mass persuasion in media stories, advertising, and government policy. Using such controversial issues such as free trade, health care, same-sex marriage, and national security, Butler argues that popular opinion on such hot-button topics as these can be guided and changed according to how polls are interpreted for and presented to the public. As well as analysing the impact of polls on the public, Butler is concerned with demystifying the methods by which opinions are collected, showing that the techniques used to determine public opinion can be just as selective as those by which the results are disseminated. Focusing on many of the vital issues of our time, Polling and Public Opinion is an in-depth look at the rise of one of the most important but least understood methods by which politicians and governments gauge the popular will."--Jacket. Print version record. English. Public opinion polls Textbooks. Public opinion Canada. Public opinion polls. http://id.loc.gov/authorities/subjects/sh85108738 Public opinion Canada Textbooks. Public Opinion https://id.nlm.nih.gov/mesh/D011639 Opinion publique Canada Manuels d'enseignement supérieur. Sondages d'opinion Manuels d'enseignement supérieur. Opinion publique Canada. Sondages d'opinion. public opinion polls. aat SOCIAL SCIENCE Sociology General. bisacsh SOCIAL SCIENCE General. bisacsh Public opinion fast Public opinion polls fast Canada fast https://id.oclc.org/worldcat/entity/E39PBJkMHVW4rfVXPrhVP4VwG3 Textbooks fast has work: Polling and public opinion (Text) https://id.oclc.org/worldcat/entity/E39PCG8M7X34xWTyWRYmkwKRPP https://id.oclc.org/worldcat/ontology/hasWork Print version: Butler, Peter Marshall, 1943- Polling and public opinion. Toronto, Ont. ; Buffalo, N.Y. : University of Toronto Press, ©2007 (DLC) 2007277270 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=682334 Volltext |
| spellingShingle | Butler, Peter Marshall, 1943- Polling and public opinion : a Canadian perspective / Polling and understanding public opinion -- Methods of collecting opinions -- Public opinion and the mass media -- Public opinion polls and social policy. Public opinion polls Textbooks. Public opinion Canada. Public opinion polls. http://id.loc.gov/authorities/subjects/sh85108738 Public opinion Canada Textbooks. Public Opinion https://id.nlm.nih.gov/mesh/D011639 Opinion publique Canada Manuels d'enseignement supérieur. Sondages d'opinion Manuels d'enseignement supérieur. Opinion publique Canada. Sondages d'opinion. public opinion polls. aat SOCIAL SCIENCE Sociology General. bisacsh SOCIAL SCIENCE General. bisacsh Public opinion fast Public opinion polls fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85108738 https://id.nlm.nih.gov/mesh/D011639 |
| title | Polling and public opinion : a Canadian perspective / |
| title_alt | Polling and understanding public opinion -- Methods of collecting opinions -- Public opinion and the mass media -- Public opinion polls and social policy. |
| title_auth | Polling and public opinion : a Canadian perspective / |
| title_exact_search | Polling and public opinion : a Canadian perspective / |
| title_full | Polling and public opinion : a Canadian perspective / Peter M. Butler ; foreword by Michael Adams. |
| title_fullStr | Polling and public opinion : a Canadian perspective / Peter M. Butler ; foreword by Michael Adams. |
| title_full_unstemmed | Polling and public opinion : a Canadian perspective / Peter M. Butler ; foreword by Michael Adams. |
| title_short | Polling and public opinion : |
| title_sort | polling and public opinion a canadian perspective |
| title_sub | a Canadian perspective / |
| topic | Public opinion polls Textbooks. Public opinion Canada. Public opinion polls. http://id.loc.gov/authorities/subjects/sh85108738 Public opinion Canada Textbooks. Public Opinion https://id.nlm.nih.gov/mesh/D011639 Opinion publique Canada Manuels d'enseignement supérieur. Sondages d'opinion Manuels d'enseignement supérieur. Opinion publique Canada. Sondages d'opinion. public opinion polls. aat SOCIAL SCIENCE Sociology General. bisacsh SOCIAL SCIENCE General. bisacsh Public opinion fast Public opinion polls fast |
| topic_facet | Public opinion polls Textbooks. Public opinion Canada. Public opinion polls. Public opinion Canada Textbooks. Public Opinion Opinion publique Canada Manuels d'enseignement supérieur. Sondages d'opinion Manuels d'enseignement supérieur. Opinion publique Canada. Sondages d'opinion. public opinion polls. SOCIAL SCIENCE Sociology General. SOCIAL SCIENCE General. Public opinion Public opinion polls Canada Textbooks |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=682334 |
| work_keys_str_mv | AT butlerpetermarshall pollingandpublicopinionacanadianperspective |