Impact of new media in tourism:
"This edited book provides theoretical and practical contributions pertaining to tourism destination management, investigating technological developments and the influence of new media in tourism"--
Gespeichert in:
| Weitere Verfasser: | , , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
[2021]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This edited book provides theoretical and practical contributions pertaining to tourism destination management, investigating technological developments and the influence of new media in tourism"-- |
| Beschreibung: | 31 PDFs (389 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781799870975 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
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| 082 | 7 | |a 910.68/8 |2 23 | |
| 245 | 0 | 0 | |a Impact of new media in tourism |c Maria Gorete Dinis, Luís Bonixe, Sonia Lamy, Zélia Breda, Editors. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c [2021] | |
| 300 | |a 31 PDFs (389 pages) | ||
| 336 | |a text |2 rdacontent | ||
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| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Section 1. Online marketing and branding. Chapter 1. Communicating and building destination brands with new media ; Chapter 2. Digital marketing best practices for management in tourism destinations ; Chapter 3. Customer relationship management as an important relationship marketing tool: the case of the hospitality industry in Estoril Coast ; Chapter 4. Creating an online brand identity: the case of the hotel ; Chapter 5. Reshaping of museums with experiences: an examination on the Hatay Archeology Museum ; Chapter 6. An evaluation of the usability of a DMO's digital marketing strategy: the case of the center of Portugal ; Chapter 7. Digital marketing strategies of Portugal's national tourism authority -- Section 2. Social media and tourism. Chapter 8. The importance of social media in destination choice: the power of e-WOM ; Chapter 9. Instagram influencers in social media-induced tourism: rethinking tourist trust towards tourism destination ; Chapter 10. Exploring the role of instagram in tourism destination preferences: a Turkish perspective ; Chapter 11. Travel instagramability: a way of choosing a destination? -- Section 3. Digital communication and transformation. Chapter 12. Digital communication and dialogism in official websites of tourism institutions: from past to present ; Chapter 13. Transformational tourism experiences: the communication of service providers ; Chapter 14. Digital tourism: influence of e-marketing technology ; Chapter 15. The impact of digital technologies on marketing and communication in the tourism industry ; Chapter 16. Digital technologies as tools to promote tourism and territorial development: design of a mobile application for community-led initiatives ; Chapter 17. A less than viral relationship: the irrelevance of sound for tourism promotion ; Chapter 18. Digital transformation and the competitive advantage of global tourism. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This edited book provides theoretical and practical contributions pertaining to tourism destination management, investigating technological developments and the influence of new media in tourism"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 02/11/2021). | ||
| 650 | 0 | |a Mass media and business. | |
| 650 | 0 | |a Tourism |x Management. | |
| 650 | 0 | |a Tourism |x Marketing. | |
| 650 | 7 | |a Mass media and business |2 fast | |
| 650 | 7 | |a Tourism |x Management |2 fast | |
| 650 | 7 | |a Tourism |x Marketing |2 fast | |
| 700 | 1 | |a Bonixe, Luís |d 1973- |e editor. | |
| 700 | 1 | |a Breda, Zélia |d 1975- |e editor. | |
| 700 | 1 | |a Dinis, Maria Gorete |d 1974- |e editor. | |
| 700 | 1 | |a Lamy, Sonia |d 1980- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2020036925 | |
| 776 | 0 | 8 | |i Print version: |z 1799870952 |z 9781799870951 |w (DLC) 2020036925 |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
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| _version_ | 1816797085001842688 |
| adam_text | |
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| author2 | Bonixe, Luís 1973- Breda, Zélia 1975- Dinis, Maria Gorete 1974- Lamy, Sonia 1980- |
| author2_role | edt edt edt edt |
| author2_variant | l b lb z b zb m g d mg mgd s l sl |
| author_facet | Bonixe, Luís 1973- Breda, Zélia 1975- Dinis, Maria Gorete 1974- Lamy, Sonia 1980- |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | G - Geography, Anthropology, Recreation |
| callnumber-label | G155 |
| callnumber-raw | G155.A1 I47 2021e |
| callnumber-search | G155.A1 I47 2021e |
| callnumber-sort | G 3155 A1 I47 42021E |
| callnumber-subject | G - General Geography |
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| contents | Section 1. Online marketing and branding. Chapter 1. Communicating and building destination brands with new media ; Chapter 2. Digital marketing best practices for management in tourism destinations ; Chapter 3. Customer relationship management as an important relationship marketing tool: the case of the hospitality industry in Estoril Coast ; Chapter 4. Creating an online brand identity: the case of the hotel ; Chapter 5. Reshaping of museums with experiences: an examination on the Hatay Archeology Museum ; Chapter 6. An evaluation of the usability of a DMO's digital marketing strategy: the case of the center of Portugal ; Chapter 7. Digital marketing strategies of Portugal's national tourism authority -- Section 2. Social media and tourism. Chapter 8. The importance of social media in destination choice: the power of e-WOM ; Chapter 9. Instagram influencers in social media-induced tourism: rethinking tourist trust towards tourism destination ; Chapter 10. Exploring the role of instagram in tourism destination preferences: a Turkish perspective ; Chapter 11. Travel instagramability: a way of choosing a destination? -- Section 3. Digital communication and transformation. Chapter 12. Digital communication and dialogism in official websites of tourism institutions: from past to present ; Chapter 13. Transformational tourism experiences: the communication of service providers ; Chapter 14. Digital tourism: influence of e-marketing technology ; Chapter 15. The impact of digital technologies on marketing and communication in the tourism industry ; Chapter 16. Digital technologies as tools to promote tourism and territorial development: design of a mobile application for community-led initiatives ; Chapter 17. A less than viral relationship: the irrelevance of sound for tourism promotion ; Chapter 18. Digital transformation and the competitive advantage of global tourism. |
| ctrlnum | (CaBNVSL)slc00001106 (OCoLC)1237530850 |
| dewey-full | 910.68/8 |
| dewey-hundreds | 900 - History & geography |
| dewey-ones | 910 - Geography and travel |
| dewey-raw | 910.68/8 |
| dewey-search | 910.68/8 |
| dewey-sort | 3910.68 18 |
| dewey-tens | 910 - Geography and travel |
| discipline | Geographie |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00260154 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-26T14:51:58Z |
| institution | BVB |
| isbn | 9781799870975 |
| language | English |
| oclc_num | 1237530850 |
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| physical | 31 PDFs (389 pages) Also available in print. |
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| spelling | Impact of new media in tourism Maria Gorete Dinis, Luís Bonixe, Sonia Lamy, Zélia Breda, Editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2021] 31 PDFs (389 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. Online marketing and branding. Chapter 1. Communicating and building destination brands with new media ; Chapter 2. Digital marketing best practices for management in tourism destinations ; Chapter 3. Customer relationship management as an important relationship marketing tool: the case of the hospitality industry in Estoril Coast ; Chapter 4. Creating an online brand identity: the case of the hotel ; Chapter 5. Reshaping of museums with experiences: an examination on the Hatay Archeology Museum ; Chapter 6. An evaluation of the usability of a DMO's digital marketing strategy: the case of the center of Portugal ; Chapter 7. Digital marketing strategies of Portugal's national tourism authority -- Section 2. Social media and tourism. Chapter 8. The importance of social media in destination choice: the power of e-WOM ; Chapter 9. Instagram influencers in social media-induced tourism: rethinking tourist trust towards tourism destination ; Chapter 10. Exploring the role of instagram in tourism destination preferences: a Turkish perspective ; Chapter 11. Travel instagramability: a way of choosing a destination? -- Section 3. Digital communication and transformation. Chapter 12. Digital communication and dialogism in official websites of tourism institutions: from past to present ; Chapter 13. Transformational tourism experiences: the communication of service providers ; Chapter 14. Digital tourism: influence of e-marketing technology ; Chapter 15. The impact of digital technologies on marketing and communication in the tourism industry ; Chapter 16. Digital technologies as tools to promote tourism and territorial development: design of a mobile application for community-led initiatives ; Chapter 17. A less than viral relationship: the irrelevance of sound for tourism promotion ; Chapter 18. Digital transformation and the competitive advantage of global tourism. Restricted to subscribers or individual electronic text purchasers. "This edited book provides theoretical and practical contributions pertaining to tourism destination management, investigating technological developments and the influence of new media in tourism"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 02/11/2021). Mass media and business. Tourism Management. Tourism Marketing. Mass media and business fast Tourism Management fast Tourism Marketing fast Bonixe, Luís 1973- editor. Breda, Zélia 1975- editor. Dinis, Maria Gorete 1974- editor. Lamy, Sonia 1980- editor. IGI Global, publisher. (Original) (DLC)2020036925 Print version: 1799870952 9781799870951 (DLC) 2020036925 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-7095-1 Volltext |
| spellingShingle | Impact of new media in tourism Section 1. Online marketing and branding. Chapter 1. Communicating and building destination brands with new media ; Chapter 2. Digital marketing best practices for management in tourism destinations ; Chapter 3. Customer relationship management as an important relationship marketing tool: the case of the hospitality industry in Estoril Coast ; Chapter 4. Creating an online brand identity: the case of the hotel ; Chapter 5. Reshaping of museums with experiences: an examination on the Hatay Archeology Museum ; Chapter 6. An evaluation of the usability of a DMO's digital marketing strategy: the case of the center of Portugal ; Chapter 7. Digital marketing strategies of Portugal's national tourism authority -- Section 2. Social media and tourism. Chapter 8. The importance of social media in destination choice: the power of e-WOM ; Chapter 9. Instagram influencers in social media-induced tourism: rethinking tourist trust towards tourism destination ; Chapter 10. Exploring the role of instagram in tourism destination preferences: a Turkish perspective ; Chapter 11. Travel instagramability: a way of choosing a destination? -- Section 3. Digital communication and transformation. Chapter 12. Digital communication and dialogism in official websites of tourism institutions: from past to present ; Chapter 13. Transformational tourism experiences: the communication of service providers ; Chapter 14. Digital tourism: influence of e-marketing technology ; Chapter 15. The impact of digital technologies on marketing and communication in the tourism industry ; Chapter 16. Digital technologies as tools to promote tourism and territorial development: design of a mobile application for community-led initiatives ; Chapter 17. A less than viral relationship: the irrelevance of sound for tourism promotion ; Chapter 18. Digital transformation and the competitive advantage of global tourism. Mass media and business. Tourism Management. Tourism Marketing. Mass media and business fast Tourism Management fast Tourism Marketing fast |
| title | Impact of new media in tourism |
| title_auth | Impact of new media in tourism |
| title_exact_search | Impact of new media in tourism |
| title_full | Impact of new media in tourism Maria Gorete Dinis, Luís Bonixe, Sonia Lamy, Zélia Breda, Editors. |
| title_fullStr | Impact of new media in tourism Maria Gorete Dinis, Luís Bonixe, Sonia Lamy, Zélia Breda, Editors. |
| title_full_unstemmed | Impact of new media in tourism Maria Gorete Dinis, Luís Bonixe, Sonia Lamy, Zélia Breda, Editors. |
| title_short | Impact of new media in tourism |
| title_sort | impact of new media in tourism |
| topic | Mass media and business. Tourism Management. Tourism Marketing. Mass media and business fast Tourism Management fast Tourism Marketing fast |
| topic_facet | Mass media and business. Tourism Management. Tourism Marketing. Mass media and business Tourism Management Tourism Marketing |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-7095-1 |
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