Serious games for business: using gamification to fully engage customers, employess and partners
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Tampa, Fla.
Meghan-Kiffer Press
2014
|
| Schlagworte: | |
| Beschreibung: | 194 S. Ill. |
| ISBN: | 9780929652504 0929652509 |
Internformat
MARC
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| 264 | 1 | |a Tampa, Fla. |b Meghan-Kiffer Press |c 2014 | |
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| 700 | 1 | |a Fingar, Peter |e Verfasser |4 aut | |
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Datensatz im Suchindex
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| author | Boinodiris, Phaedra Fingar, Peter |
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| discipline | Psychologie Arbeitswissenschaften Wirtschaftswissenschaften |
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| id | DE-604.BV041827639 |
| illustrated | Illustrated |
| indexdate | 2024-10-21T10:02:02Z |
| institution | BVB |
| isbn | 9780929652504 0929652509 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027272573 |
| oclc_num | 897781804 |
| open_access_boolean | |
| owner | DE-703 DE-91 DE-BY-TUM |
| owner_facet | DE-703 DE-91 DE-BY-TUM |
| physical | 194 S. Ill. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Meghan-Kiffer Press |
| record_format | marc |
| spelling | Boinodiris, Phaedra Verfasser aut Serious games for business using gamification to fully engage customers, employess and partners Phaedra Boinodiris with Peter Fingar Tampa, Fla. Meghan-Kiffer Press 2014 194 S. Ill. txt rdacontent n rdamedia nc rdacarrier Social media Social marketing Internet games / Psychological aspects Customer loyalty Psychologie Marketing (DE-588)4037589-4 gnd rswk-swf Serious game (DE-588)1046414801 gnd rswk-swf Marketing (DE-588)4037589-4 s Serious game (DE-588)1046414801 s DE-604 Fingar, Peter Verfasser aut |
| spellingShingle | Boinodiris, Phaedra Fingar, Peter Serious games for business using gamification to fully engage customers, employess and partners Social media Social marketing Internet games / Psychological aspects Customer loyalty Psychologie Marketing (DE-588)4037589-4 gnd Serious game (DE-588)1046414801 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)1046414801 |
| title | Serious games for business using gamification to fully engage customers, employess and partners |
| title_auth | Serious games for business using gamification to fully engage customers, employess and partners |
| title_exact_search | Serious games for business using gamification to fully engage customers, employess and partners |
| title_full | Serious games for business using gamification to fully engage customers, employess and partners Phaedra Boinodiris with Peter Fingar |
| title_fullStr | Serious games for business using gamification to fully engage customers, employess and partners Phaedra Boinodiris with Peter Fingar |
| title_full_unstemmed | Serious games for business using gamification to fully engage customers, employess and partners Phaedra Boinodiris with Peter Fingar |
| title_short | Serious games for business |
| title_sort | serious games for business using gamification to fully engage customers employess and partners |
| title_sub | using gamification to fully engage customers, employess and partners |
| topic | Social media Social marketing Internet games / Psychological aspects Customer loyalty Psychologie Marketing (DE-588)4037589-4 gnd Serious game (DE-588)1046414801 gnd |
| topic_facet | Social media Social marketing Internet games / Psychological aspects Customer loyalty Psychologie Marketing Serious game |
| work_keys_str_mv | AT boinodirisphaedra seriousgamesforbusinessusinggamificationtofullyengagecustomersemployessandpartners AT fingarpeter seriousgamesforbusinessusinggamificationtofullyengagecustomersemployessandpartners |