Strategic communication in the HIV/AIDS epidemic /:
The AIDS epidemic, a staggering challenge by any measure, becomes more complex every year. The global response to this epidemic has taken many forms, with information and communication playing an important role in most initiatives. According to the authors of this important book, strategic communica...
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Hauptverfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New Delhi ; Thousand Oaks, Calif. :
SAGE Publications,
©2004.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | The AIDS epidemic, a staggering challenge by any measure, becomes more complex every year. The global response to this epidemic has taken many forms, with information and communication playing an important role in most initiatives. According to the authors of this important book, strategic communication is a promising response to the HIV/AIDS epidemic since it combines a series of important elements and is designed to stimulate positive and measurable behavior change. After describing the key principles of this strategy, the authors elaborate on a wide range of important issues including:. - T. |
Beschreibung: | 1 online resource (351 pages) : illustrations |
Format: | Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |
Bibliographie: | Includes bibliographical references (pages 312-332) and index. |
ISBN: | 9788132101741 813210174X 1282074873 9781282074873 |
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588 | 0 | |a Print version record. | |
506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2010. |5 MiAaHDL | ||
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650 | 0 | |a AIDS (Disease) |x Prevention. |0 http://id.loc.gov/authorities/subjects/sh86005275 | |
650 | 0 | |a Health behavior. |0 http://id.loc.gov/authorities/subjects/sh85059530 | |
650 | 0 | |a Health education. |0 http://id.loc.gov/authorities/subjects/sh85059537 | |
650 | 0 | |a Communication in medicine. |0 http://id.loc.gov/authorities/subjects/sh85029080 | |
650 | 0 | |a Communication. |0 http://id.loc.gov/authorities/subjects/sh85029027 | |
650 | 0 | |a Misinformation. |0 http://id.loc.gov/authorities/subjects/sh2022005564 | |
650 | 2 | |a Acquired Immunodeficiency Syndrome |x prevention & control | |
650 | 2 | |a Communication | |
650 | 2 | |a Health Behavior | |
650 | 2 | |a Health Education | |
650 | 6 | |a Sida |x Prévention. | |
650 | 6 | |a Habitudes sanitaires. | |
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author | McKee, Neill Bertrand, Jane T. Becker, Benton Lee, 1938-2015 |
author_GND | http://id.loc.gov/authorities/names/no2002113592 http://id.loc.gov/authorities/names/n79027681 http://id.loc.gov/authorities/names/n93069004 |
author_facet | McKee, Neill Bertrand, Jane T. Becker, Benton Lee, 1938-2015 |
author_role | aut aut |
author_sort | McKee, Neill |
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collection | ZDB-4-EBA |
contents | Cover; Contents; Acknowledgments; The Challenge of Combating HIV/AIDS; Strategic Communication in the Fight Against HIV/AIDS; Communication for Social and Behavioral Change; Reaching eaching Special Audiences; Communication for Health and Social Services; Selected Strategic Approaches; Present resent and Future Challenges for Communicators; Appendix: Resources to Keep Communication Specialists Updated; Bibliography; Index; About the Authors. |
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dewey-search | 362.196/9792 |
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discipline | Soziologie |
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id | ZDB-4-EBA-ocn391963600 |
illustrated | Illustrated |
indexdate | 2024-11-27T13:16:47Z |
institution | BVB |
isbn | 9788132101741 813210174X 1282074873 9781282074873 |
language | English |
oclc_num | 391963600 |
open_access_boolean | |
owner | MAIN DE-863 DE-BY-FWS |
owner_facet | MAIN DE-863 DE-BY-FWS |
physical | 1 online resource (351 pages) : illustrations |
psigel | ZDB-4-EBA |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | SAGE Publications, |
record_format | marc |
spelling | McKee, Neill. http://id.loc.gov/authorities/names/no2002113592 Strategic communication in the HIV/AIDS epidemic / Neill McKee, Jane T. Bertrand, Antje Becker-Benton. New Delhi ; Thousand Oaks, Calif. : SAGE Publications, ©2004. 1 online resource (351 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier data file Includes bibliographical references (pages 312-332) and index. Cover; Contents; Acknowledgments; The Challenge of Combating HIV/AIDS; Strategic Communication in the Fight Against HIV/AIDS; Communication for Social and Behavioral Change; Reaching eaching Special Audiences; Communication for Health and Social Services; Selected Strategic Approaches; Present resent and Future Challenges for Communicators; Appendix: Resources to Keep Communication Specialists Updated; Bibliography; Index; About the Authors. The AIDS epidemic, a staggering challenge by any measure, becomes more complex every year. The global response to this epidemic has taken many forms, with information and communication playing an important role in most initiatives. According to the authors of this important book, strategic communication is a promising response to the HIV/AIDS epidemic since it combines a series of important elements and is designed to stimulate positive and measurable behavior change. After describing the key principles of this strategy, the authors elaborate on a wide range of important issues including:. - T. Print version record. Use copy Restrictions unspecified star MiAaHDL Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2010. MiAaHDL Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL AIDS (Disease) Prevention. http://id.loc.gov/authorities/subjects/sh86005275 Health behavior. http://id.loc.gov/authorities/subjects/sh85059530 Health education. http://id.loc.gov/authorities/subjects/sh85059537 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Acquired Immunodeficiency Syndrome prevention & control Communication Health Behavior Health Education Sida Prévention. Habitudes sanitaires. Éducation sanitaire. Communication en médecine. Communication. Information. Mésinformation. MEDICAL AIDS & HIV. bisacsh HEALTH & FITNESS Diseases AIDS & HIV. bisacsh Communication fast AIDS (Disease) Prevention fast Communication in medicine fast Health behavior fast Health education fast Gezondheidsvoorlichting en -opvoeding. gtt AIDS. gtt Preventie. gtt Bertrand, Jane T. aut http://id.loc.gov/authorities/names/n79027681 Becker, Benton Lee, 1938-2015. aut https://id.oclc.org/worldcat/entity/E39PBJvd7qfKp9fQx9BqCJ4Xh3 http://id.loc.gov/authorities/names/n93069004 has work: Strategic communication in the HIV/AIDS epidemic (Text) https://id.oclc.org/worldcat/entity/E39PCFDRW8vgDhJXM3Bp9g7GpP https://id.oclc.org/worldcat/ontology/hasWork Print version: McKee, Neill. Strategic communication in the HIV/AIDS epidemic. New Delhi ; Thousand Oaks, Calif. : SAGE Publications, ©2004 0761932070 9780761932079 (DLC) 2004001250 (OCoLC)54111338 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=278127 Volltext |
spellingShingle | McKee, Neill Bertrand, Jane T. Becker, Benton Lee, 1938-2015 Strategic communication in the HIV/AIDS epidemic / Cover; Contents; Acknowledgments; The Challenge of Combating HIV/AIDS; Strategic Communication in the Fight Against HIV/AIDS; Communication for Social and Behavioral Change; Reaching eaching Special Audiences; Communication for Health and Social Services; Selected Strategic Approaches; Present resent and Future Challenges for Communicators; Appendix: Resources to Keep Communication Specialists Updated; Bibliography; Index; About the Authors. AIDS (Disease) Prevention. http://id.loc.gov/authorities/subjects/sh86005275 Health behavior. http://id.loc.gov/authorities/subjects/sh85059530 Health education. http://id.loc.gov/authorities/subjects/sh85059537 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Acquired Immunodeficiency Syndrome prevention & control Communication Health Behavior Health Education Sida Prévention. Habitudes sanitaires. Éducation sanitaire. Communication en médecine. Communication. Information. Mésinformation. MEDICAL AIDS & HIV. bisacsh HEALTH & FITNESS Diseases AIDS & HIV. bisacsh Communication fast AIDS (Disease) Prevention fast Communication in medicine fast Health behavior fast Health education fast Gezondheidsvoorlichting en -opvoeding. gtt AIDS. gtt Preventie. gtt |
subject_GND | http://id.loc.gov/authorities/subjects/sh86005275 http://id.loc.gov/authorities/subjects/sh85059530 http://id.loc.gov/authorities/subjects/sh85059537 http://id.loc.gov/authorities/subjects/sh85029080 http://id.loc.gov/authorities/subjects/sh85029027 http://id.loc.gov/authorities/subjects/sh2022005564 |
title | Strategic communication in the HIV/AIDS epidemic / |
title_auth | Strategic communication in the HIV/AIDS epidemic / |
title_exact_search | Strategic communication in the HIV/AIDS epidemic / |
title_full | Strategic communication in the HIV/AIDS epidemic / Neill McKee, Jane T. Bertrand, Antje Becker-Benton. |
title_fullStr | Strategic communication in the HIV/AIDS epidemic / Neill McKee, Jane T. Bertrand, Antje Becker-Benton. |
title_full_unstemmed | Strategic communication in the HIV/AIDS epidemic / Neill McKee, Jane T. Bertrand, Antje Becker-Benton. |
title_short | Strategic communication in the HIV/AIDS epidemic / |
title_sort | strategic communication in the hiv aids epidemic |
topic | AIDS (Disease) Prevention. http://id.loc.gov/authorities/subjects/sh86005275 Health behavior. http://id.loc.gov/authorities/subjects/sh85059530 Health education. http://id.loc.gov/authorities/subjects/sh85059537 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Acquired Immunodeficiency Syndrome prevention & control Communication Health Behavior Health Education Sida Prévention. Habitudes sanitaires. Éducation sanitaire. Communication en médecine. Communication. Information. Mésinformation. MEDICAL AIDS & HIV. bisacsh HEALTH & FITNESS Diseases AIDS & HIV. bisacsh Communication fast AIDS (Disease) Prevention fast Communication in medicine fast Health behavior fast Health education fast Gezondheidsvoorlichting en -opvoeding. gtt AIDS. gtt Preventie. gtt |
topic_facet | AIDS (Disease) Prevention. Health behavior. Health education. Communication in medicine. Communication. Misinformation. Acquired Immunodeficiency Syndrome prevention & control Communication Health Behavior Health Education Sida Prévention. Habitudes sanitaires. Éducation sanitaire. Communication en médecine. Information. Mésinformation. MEDICAL AIDS & HIV. HEALTH & FITNESS Diseases AIDS & HIV. AIDS (Disease) Prevention Communication in medicine Health behavior Health education Gezondheidsvoorlichting en -opvoeding. AIDS. Preventie. |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=278127 |
work_keys_str_mv | AT mckeeneill strategiccommunicationinthehivaidsepidemic AT bertrandjanet strategiccommunicationinthehivaidsepidemic AT beckerbentonlee strategiccommunicationinthehivaidsepidemic |