Showing 1 - 20 results of 94 for search 'Aaker, David A.', query time: 0.10s Refine Results
In addition to media from the THWS, media from other Bavarian libraries are also displayed.
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  1. 1
    The Future of Purpose-Driven Branding : Signature Programs that Impact & Inspire Both Business and Society /

    The Future of Purpose-Driven Branding : Signature Programs that Impact & Inspire Both Business and Society / by Aaker, David A.

    Published 2022
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  2. 2
    Aaker on branding 20 principles that drive success

    Aaker on branding 20 principles that drive success by Aaker, David A. 1938-

    Published 2014
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  3. 3
    Markenrelevanz erfolgreich Wettbewerber ausschalten

    Markenrelevanz erfolgreich Wettbewerber ausschalten by Aaker, David A. 1938-

    Published 2013
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  4. 4
    Managing brand equity capitalizing on the value of a brand name

    Managing brand equity capitalizing on the value of a brand name by Aaker, David A. 1938-

    Published 1991
    Indexes
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  5. 5
    Marken erfolgreich gestalten Die 20 wichtigsten Grundsätze der Markenführung

    Marken erfolgreich gestalten Die 20 wichtigsten Grundsätze der Markenführung by Aaker, David A. 1938-

    Published 2015
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  6. 6
    Brand leadership

    Brand leadership by Aaker, David A. 1938-, Joachimsthaler, Erich 1956-

    Published 2009
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  7. 7
    Building strong brands

    Building strong brands by Aaker, David A. 1938-

    Published 1996
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  8. 8
    Strategisches Markt-Management Wettbewerbsvorteile erkennen, Märkte erschließen, Strategien entwickeln

    Strategisches Markt-Management Wettbewerbsvorteile erkennen, Märkte erschließen, Strategien entwickeln by Aaker, David A. 1938-

    Published 1989
    Indexes
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  9. 9
    Brand relevance making competitors irrelevant

    Brand relevance making competitors irrelevant by Aaker, David A. 1938-

    Published 2011
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  10. 10
    Marketing research

    Marketing research by Aaker, David A. 1938-, Kumar, V. 1957-, Day, George S. 1937-

    Published 2004
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  11. 11
    Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity

    Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity by Aaker, David A. 1938-

    Published 2004
    Indexes
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  12. 12
    The future of purpose-driven branding signature programs that impact & inspire both business and society

    The future of purpose-driven branding signature programs that impact & inspire both business and society by Aaker, David A. 1938-

    Published 2023
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  13. 13
    Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity

    Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity by Aaker, David A. 1938-

    Published 2020
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  14. 14
    Marketing research

    Marketing research by Kumar, V. 1957-, Leone, Robert P., Aaker, David A. 1938-, Day, George S. 1937-

    Published 2019
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  15. 15
    Strategic market management

    Strategic market management by Aaker, David A. 1938-

    Published 2010
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  16. 16
    From Fargo to the world of brands my story so far

    From Fargo to the world of brands my story so far by Aaker, David A. 1938-

    Published 2005
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  17. 17
    Essentials of marketing research

    Essentials of marketing research by Kumar, V. 1957-, Aaker, David A. 1938-, Day, George S. 1937-

    Published 2002
    Indexes
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  18. 18
    Essentials of marketing research

    Essentials of marketing research by Kumar, V., Aaker, David A. 1938-, Day, George S. 1937-

    Published 2002
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  19. 19
    Brand leadership die Strategie für Siegermarken

    Brand leadership die Strategie für Siegermarken by Aaker, David A. 1938-, Joachimsthaler, Erich 1956-

    Published 2001
    Indexes
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  20. 20
    Essentials of marketing research

    Essentials of marketing research by Kumar, V. 1957-, Aaker, David A. 1938-, Day, George S. 1937-

    Published 1999
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